In conducting latest Global Innovation 1000 study
The results were striking: Seven of the top 10 innovators were not among
the top 10 spenders on innovation. Many of those identified by their
peers as top innovators actually spent well below their industry
averages on R&D, as a percentage of sales. And, most important, the
top 10 innovators turned in better financial performances than the top
10 spenders.
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